Berkley Scented Flicker Shad, The Fishin' Hole

Berkley Flicker Shad performance with an even more exaggerated action. The Flicker Shad jointed models feature a jointed tail for added tail wag - resulting in the most side flash and roll out of any Flicker Shad. Each bait is individually tank tested ensuring this proven all-purpose trolling bait works right out of the package.

Berkley Jointed Flicker Shad

The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market.

Berkley Flicker Shad 7 Firetail MF Black Cougar

Berkley Flicker Shad Pro Slick, 4cm - Slick Mouse

For decades Berkley has pushed the efficacy and catch rate of our Gulp!® soft baits and attractants responsible for catching fish all over the globe.

BERKLEY SCENTED FLICKER SHAD 5CM

The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market.

Berkley Flicker Shad 7 Firetail MF Black Cougar

Berkley Scented Flicker Shad Pro 3 Pack Fishing Lure, Black Silver, 5/16 oz, 2.75in 7 cm, Size, Profile and Dive Depth Imitates Real Shad, Equipped with Fusion19 Hook : Sports & Outdoors

For decades Berkley has pushed the efficacy and catch rate of our Gulp!® soft baits and attractants responsible for catching fish all over the globe.

Scented Flicker Shad®

Berkley Flicker Shad performance with an even more exaggerated action. The Flicker Shad jointed models feature a jointed tail for added tail wag - resulting in the most side flash and roll out of any Flicker Shad. Each bait is individually tank tested ensuring this proven all-purpose trolling bait works right out of the package.

Berkley Flicker Shad Jointed - Slick Mouse - 1/3 oz

The Berkley Scented Flicker Shad REALLY STINKS - In-Fisherman