Lure Accessories - Nichols Lures

Featuring patented, tapered hand-painted blades, the Nichols Metal Flake Spinnerbait has paved the way for a new era of spinnerbaits that have

Nichols Lures Pulsator Metal Flake Double Willow Spinnerbait

The Nichols Ben Parker Magnum Spoon is taking the summer ledges by storm. It came up big in the June 2014 Kentucky Lake FLW Tournament - with half of the top 10 anglers using it, and it was also a winner for the Bethel University team in the June 2014 BASS College Wildcard event on Lake Pickwick. Measuring in at a behemoth 8-inches and featuring a nickel-plated, chrome finish, it was perfected by bass pro, Ben Parker.

Nichols Lures Ben Parker Super Magnum Spoon - 9in - Silver Chrome

With unprecedented flash and vibration, the Nichols Lures Pulsator Spinnerbait takes the art of attraction to a whole new level. Bass climb all over this handcrafted bait, driven by the sight, sound, and thump of its uniquely tapered willow blades. Their patented design delivers a distinctive underwater signature that brings bass in when nothing else is working; the lustrous hand-painted finish, 3-D eyes, and super-soft full skirt make fish readily commit.

Nichols Lures Pulsator Metal Flake Spinnerbait Chartreuse & White Nickel Gold 1/2oz 64-12

With unprecedented flash and vibration, the Nichols Lures Pulsator Spinnerbait takes the art of attraction to a whole new level. Bass climb all over this handcrafted bait, driven by the sight, sound, and thump of its uniquely tapered willow blades. Their patented design delivers a distinctive underwater signature that brings bass in when nothing else is working; the lustrous hand-painted finish, 3-D eyes, and super-soft full skirt make fish readily commit.

Nichols Hammered Green Purple Nickel Holo 3/8

Holiday Bundle - Great Big Bass Bundle - Nichols Lures

Nichols Lures Pulsator Kicker Spinnerbait 3/8 oz / White/Chartreuse Red

Pulsator Depth Finder - Nichols Lures

Nichols Lures - the premier bass fishing lure manufacturing company

Nichols Zero Dark Thirty Black Blue Colorado Gold 1/2

Pulsator Hoosier Series - Nichols Lures

Blades & Colors - Nichols Lures

Nichols Lures Saber Swim Jig

Calling all moms, wives, girlfriends, and those looking to impress their favorite angler - this is the ULTIMATE gift for the Great Big Bass Chaser on

Holiday Bundle - Great Big Bass Bundle